Profile – Christina Gilmour

Christina Gilmour

Vice President

Born and raised in the LA area, Christina Gilmour found her way to the food and beverage industry thanks to her mother’s love of exceptional dining experiences and entertaining. The daughter of political refugees, Christina grew up attuned to her good fortune as her mother delighted in sharing all corners of the city with her children, and instilling a love for diverse culture and exploration.

Christina graduated from Loyola Marymount University with a B.A. in Business Administration and emphasis in Marketing. She has enjoyed positions in advertising and marketing ranging from entertainment, to energy drinks & household goods.  Prior to originally joining JS2 PR in 2001, Christina worked with brands including Fleming’s Prime Steakhouse & Wine Bar, Roy’s Restaurants and others.  Her passion for cooking and dining persists as witnessed by her mounting subscriptions to Gourmet, Saveur, Food & Wine, etc.

While at JS2 PR, Christina represented Golden Road Brewing, Omni Hotels & Resorts, Soho House, and The Coffee Bean & Tea Leaf; restaurants of all types and sizes like Cecconi’s, Dog Haus, Farmshop, Fishing with Dynamite, Gracias Madre, and M.B. Post; and events like dineLA Restaurant Week and The Los Angeles Times’ The Taste.

After four action-packed years at JS2 PR Christina joined the Manhattan Beach-based Simms Restaurants in-house as Director of Communications. There she managed all aspects of publicity and marketing for the growing restaurant group which included M.B. Post, Fishing with Dynmaite, The Arthur J, Tin Roof Bistro and six locations of Simmzy’s restaurants. In her five years with the company Christina created a number of sales driving marketing initiatives, implemented a social media and digital marketing program, and drove media recognition earning placements on top dining and destination guides.

Christina recently re-joined the team at JS2 PR where she brings both agency and in-house experience together to create multi-dimensional media campaigns.

Christina’s Last Meal

A tortilla espanola, pan con tomate, and grilled sardines with a glass of Spanish red. It’s part of my heritage and reflects some of my favorite travel memories.  Simple and soulful.